How do you choose an advertising agency? -by Tracy Harven https://www.linkedin.com/in/tharven I grew up professionally in advertising. It truly is my first love and I still love it. It sparks my soul to dive into a new client or industry or new marketing plan or my favorite rebranding strategy. Working on both the advertising agency … Continue reading How do you choose an advertising agency?
“There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules. They can tell you that people in an ad will get greater readership. They can tell you that a sentence should be this short or that long. They can tell you that body copy … Continue reading The Greatest Business Secret
Since I started in this business in the 1988 I’ve heard countless attributes which managers credit to their success. Some credit their product line, others, their business location a few even give us admen credit. Product line, location and advertising are all vital assets, but don’t overlook the importance of the relationships you build along … Continue reading Relationships, A Key To Success